Production and Operations Analysis, Seventh Edition
Production and Operations Analysis, Seventh Edition
7th Edition
ISBN: 9781478623069
Author: Steven Nahmias, Tava Lennon Olsen
Publisher: Waveland Press, Inc.
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Chapter 6.2, Problem 1P
Summary Introduction

Interpretation:Two functional and innovative products are to be identified.

Concept Introduction:Functional and innovative products are differentiated on the basis of the type of the product demand and the relative novelty of the product. The functional product is already in the maturity stage of the product life cycle while the innovative product is still in the introduction stage or may have just entered the growth stage of the product life cycle. This is not available in normal retail outlets but may be available at the company introducing the product or at a few select locations.The customer profile for the two types of products is totally different.

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Students have asked these similar questions
1. What is a Sustainable Competitive Advantage (SCA)? Choose a well-known brand and describe one SCA you believe they have. 2. What are the three parts of the BOR stack? Describe how each part creates or supports the SCA you described above.  3. While it is called the BOR stack, how would you arrange the three parts in terms of adding value. In other words, what is the first layer, second layer, and third layer of value within the BOR stack model?
Among the innovative product nowadays which do you think is the most important, explain your answer
3. Using the value chain framework developed by Michael E. Porter, apply the value chain primary activities to a retail service company of your choice. A complete answer will identify the retail service company and describe five primary value chain activities related to the retail service company.
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