otal Quality Management (TQM) covers all the requirements of an Integrative Management concept including in the manufacturing organization. Discuss your answer on the input management (supplier relationship management), transformational process (production management) and output management (customer relationship management) perspectives of TQM implementation.

Marketing
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ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
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Total Quality Management (TQM) covers all the requirements of an Integrative Management
concept including in the manufacturing organization. Discuss your answer on the input
management (supplier relationship management), transformational process (production
management
) and output management (customer relationship management) perspectives of
TQM implementation. 

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