In today's rapidly changing digital landscape, how do you think PR professionals can effectively balance traditional communication methods with the growing importance of digital channels and social media? Are there any situations where a PR strategy might need to shift its emphasis between traditional and digital approaches, and how would this impact the overall communication strategy?
In today's rapidly changing digital landscape, how do you think PR professionals can effectively balance traditional communication methods with the growing importance of digital channels and social media? Are there any situations where a PR strategy might need to shift its emphasis between traditional and digital approaches, and how would this impact the overall communication strategy?
Chapter16: Managerial Communication
Section: Chapter Questions
Problem 2CRQ: Whys is feedback a critical part of the communication process?
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In today's rapidly changing digital landscape, how do you think PR professionals can effectively balance traditional communication methods with the growing importance of digital channels and social media? Are there any situations where a PR strategy might need to shift its emphasis between traditional and digital approaches, and how would this impact the overall communication strategy?
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