I just got a job with a new university in Riyadh that offers programs in person and online. The tuition for one semester is 120,000 SAR. Which of the following types of segmentation will I use? Demographic segmentation Income segmentation Psychographic segmentation Geographic segmentation

Q: Segmenting buyers by personal characteristics such as age, income, ethnicity and nationality,…

A: Note: Since you have posted multiple independent questions in the same request, we will solve the…

Q: what is your own defenition of market segmentation.

A: Market segmentation is becoming increasingly popular in all the major companies of the world. The…

Q: demographic segmentation and  Psychographic segmentation

A: Market segmentation is a marketing term that refers to bringing together buyers who will be groups…

Q: Which of these companies does not use a niche' targeting strategy? O a. Al Sharaf Golf Equipment…

A: Option D  Volvo is not using a niche targeting strategy as they make cars for multiple market…

Q: What other market segmentation can you suggest to Kenny Rogers Roasters? Explain your  answer.

A: Market segmentation is the process through the organization divides the customers into different…

Q: Which of the following is not a criterion that must be met whenevaluating segment attractiveness?

A: Market Segmentation- Market segmentation is to pinpoint specific groups of customers so that…

Q: How would you contrast demographic and behavioral segment schemes? Which one(s) do you think would…

A: In market segmentation, consumers are identified as groups in order to present specific products or…

Q: You work as a marketing research manager for a major New York City bank. Management would like to…

A: A marketing research is to be done on the public of New York City Bank to understand the different…

Q: Direction: Based on the car examples, how do car manufacturers use the following segments when…

A: Market segmentation and positioning are important indicators of successful marketing. Market…

Q: Which of the following is the best example of a generic market in a particular geographic area? the…

A: A Market can be described as a place where free trade of products takes place. It can be referred to…

Q: Which market segmentation approach is Jimmy Key most likely to use? (there can be more than one…

A: Option D  - lifestyle segmentation

Q: 3. It is the part of the total population that has shown some level of interest in buying a…

A: 3. It is the part of the total population that has shown some level of interest in buying a…

Q: A Company that has been using mass marketing approach for decades to market its products in Kenya…

A: a) Market segmentation is the process of dividing the heterogenous market into a sub-market segments…

Q: imagine you are marketing manager so your product is hybrid motor bike so explain the market…

A: Market Segmentation can be defined as the process or activity of dividing the entire customer market…

Q: Imagine you are a marketing manager for an exercise equipment company. You want to attract elderly…

A: Reference groups are group of people who are socially popular among the masses and people refer to…

Q: Marketers should understand that people's core beliefs and values tend to be ________. Select one:…

A: A marketer can be an individual or group of people who prepare promotional strategies for their…

Q: consumer: describe the target market profile. Product : iBasket - Guopeng Liang Guopeng Liang…

A: Let's understand the target market profile below.

Q: In Class, 10-25 Minutes for Teams To better market the university to potential students, you and…

A: Market targeting can be described as the process of selection of the most suitable customer segment…

Q: 5. Firms divide their customers into groups by where they live or work. This type of segmentation…

A: The correct option is option D. None of the above.

Q: The process of evaluating each market segments attractiveness and selecting one or few is known as:…

A: Segmentation, targeting, and positioning (STP): The organization is set up in order to cater to the…

Q: This is the segmentation technique in which the households are segmented in 68 groups based on…

A: The answer is as below:

Q: Women in the market can be classified asa. market segmentation.b. a marketing mix.c. a market…

A: Market segmentation-It is the process of dividing the market into common groups who share similar…

Q: Discuss the advantages and disadvantages of using demographics as a basis for segmentation

A: The companies need to understand their targeted customers well. To understand better, they are…

Q: A local grocery offers a $1 discount to a customer when he or she spends $50. This is an example of…

A: A marketer or retailer divides the market or consumers depending on their needs and requirements.…

Q: Imagine you are a marketing manager for an exercise equipment company. You want to attract elderly…

A: Marketing is the creating, communicating and delivering value for the customers. The company's…

Q: _______Women in the market can be classified as a. market segmentation. b. a marketing mix. c. a…

A: Market segmentation-It is the activity of grouping the market into common groups that share mutual…

Q: Chapter 17 also discusses characteristics ofonline shoppers and provides a typology ofonline…

A: Customers receive online orders and shop for products specified by the online shopper. Many online…

Q: The microbrewery Hops Mikrobryggeriet Hops is a small brewery that says that they make "beer for…

A: The expansion of a marketing strategy is very necessary and exciting. So establishing a…

Q: The following attributes describe which type of segmentation: personality, values, and…

A: Segmentation refers to an activity that is performed by the marketers to divide the entire market of…

Q: “Lifestyle and psychographic segmentations are very complex to understand and implement. Companies…

A: Demographic segmentation is the division of your market into groups based on factors such as…

Q: uca, a customer who buys Coca Cola during lunchtime everyday is a target for companies selling…

A: Behavioral segmentation .

Q: Lite beer is an example of which of the four major segmentation methods economic segmentation…

A: 1.) Lite bear is a clear example of behavioral segmentation as they are segmenting the customer on…

Q: A market segment which the company serves is called as a. loyal market b. potential market O c.…

A: Answer - d. Target Market

Q: Creating a sub-grouo of pet lovers with the same inclination to grooming corgi is what kind of…

A: For businesses to advertise and sell their products or services to the correct audience, market…

Q: It is better to use income and not social class as the segmentation variable when…

A: Segmentation is the process of dividing the target market into small segments or groups with similar…

Q: Which of the following is NOT a recognized basis for segmenting markets? a. Competitive position b.…

A: The competitive positioning is not one of the process to segments the market. The Market Positioning…

Q: In market segmentation we have bases in consumer markets, from there choose one and discuss it. •…

A: A company for selling its products and services does not cater to the entire market. A baby diaper…

Q: Communities of people who live and work where a firm is located are often the target of…

A: These days all across the world, there are a lot of manufacturing and industrial organizations.…

Q: A male oriented jeans manufacturer is interested in designing and marketing jeans exclusively…

A: If a male-oriented jeans manufacturer is interested in designing and marketing jeans exclusively…

Q: segments

A: The answer to this question is the marketer can make sure that the segments are profitable.

Q: Contrast psychographic segmentation with other segmentation variables.

A: Demographic Segmentation : This is the first step to know your customer to the fullest and segment…

Q: Many fast-food companies such as KFC is localizing their products, advertising, promotion, and sales…

A: Market segmentation related to the splitting of markets into groups that share the same…

Q: If you group customers on the basis of gender, age, or income level, so it is an example of а. None…

A: The 4 basic types of market segmentation are:1. Demographic Segmentation -  Defining customers on…

Q: According to research, rich people are extremely loyal and brand conscious. They prefer buying the…

A: Behavioral Segmentation   Explanation is given below :

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.