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A: Among the many tools available with an organization to analyze the market develop strategies…
Q: Discuss omnichannel and multichannel marketing in both B-to-B and B-to-C structures, and explain why…
A: Multi-channel marketing combines a number of conveyance and limited time channels. It results in a…
Q: What exactly is social commerce, and what are the driving forces behind its rising popularity?
A: The reach of the Internet is growing every hour. More and more people are getting caught by the bug…
Q: Why is marketing as important for not-for-profit organizations as profit-driven ones?
A: Marketing is like the very tool of the business operations to communicate their offering to the…
Q: How can Salesforce.com prevent customers from switching to competing services?
A: Salesforce is typically more than only a CRM tool. It combines all your client data in a solitary,…
Q: Question 16 List the six reasons consumers shop and but online. Name a reason some may be hesitant.…
A: Marketing processes in areas related to brand and product information dissemination. It is the…
Q: Why is transparency so important to marketing using social media? Has this halted or accelerated the…
A: Marketing is the different way a company uses to attract the customers towards their product or…
Q: Identify the steps of the personal selling process. Must a salesperson include all these steps when…
A: Face-to-face selling is the word used for the personal selling. One person, who is the salesperson,…
Q: Understand the concepts of dynamic pricing and yield management systems
A: Price is the monetary value set by the company on the manufacturing services produced by it. It is…
Q: Why might digital marketing be considered separate from the rest of the promotion mix?
A: Digital marketing refers to the use of digital channels for marketing communication, such as…
Q: What are the advantages of using native advertising over traditional digital advertising?
A: An advertisement is a type of marketing that promotes a product, brand, or service for consumption…
Q: Explain internal marketing in services
A: Services are again a type of non physical item which are sold in the market to customers for getting…
Q: Your business is attempting to expand into Japan. Explain how culture can affect each of the 4 Ps in…
A: Understanding the 4Ps in marketing The 4Ps in marketing is a tool used for marketing mix. It contain…
Q: what is the importance of leadership Characteristic of leader in your own words
A: The importance of leadership is a quality that enables the person to guide and influence others or…
Q: What forms of interpersonal communication besides language can be used in personal selling?
A: Personal selling is the practice of selling goods and services in person. This type of communication…
Q: Describe marketing uses of branding
A: A company's brand is regarded as one of its most valuable and vital assets. Indeed, many businesses…
Q: Identify and explain 3 advantages and 3 disadvantages of business analytics.
A: Ans. Introduction Business analytics is the investigation of abilities, advances, and practices for…
Q: Summarize why price is important to the marketing mix
A: Price is one of the most important and crucial element of marketing mix. It is fourth element of…
Q: Discuss the impact of multinational firms on the world economy
A: Multinationals' inward investment help to create jobs and raise expectations about what is possible.…
Q: 2/ What is marketing myopia? What are the short- and long-term implications for business in this…
A: Myopia is considered a lack of intellectual insight or creativity due to short-sightedness.
Q: To sell luxury pens, personal selling is important, but how to go through process of personal…
A: Personal selling also known by the term direct marketing is a marketing method in which the…
Q: Discuss the elements of the promotional mix
A: Executing a suitable promotional in the marketing strategy of the business can ensure a company is…
Q: How should a sales manager establish criteria for selecting sales personnel? What do you think are…
A: Sales Manager- Sale manager in any company directs the distribution of products to consumers, that…
Q: What was the purpose of the “accelerated growth plan” for Starbuck?
A: Introduction: Starbuck is one of the leading coffee and beverages chain in the world. Although…
Q: Does it make sense to investigate the many ways that businesses put information technology to use?
A: Information technology fosters innovation, which is essential for company success. Business…
Q: Explain why marketing managers should understand consumer behavior
A: Consumer behavior is said as studying attitude of consumers of the business in depth and with…
Q: Regardless of formality level and medium, how should one communicate messages to the target…
A: Interpersonal Communication: Interpersonal Communication is the communication in which one…
Q: A year has elapsed, and your product is not doing well on the market. Describe two interventions you…
A: Marketing and selling are tow similar concept as they focus on getting increased sales for the…
Q: What types of expectations may channel members have about producers’ prices? How might these…
A: Pricing- Pricing is the procedure of fixing the value that a producer would receive in the exchange…
Q: How does a sales manager, who cannot be with each salesperson in the field on a daily basis, control…
A: Personal selling is performed with either a full team of sales people or by using individual sales…
Q: Inspiring as globalization and information technology are, they also pose dangers to the economies…
A: Businesses which takes their promotion and selling activities at international level are involved in…
Q: Explain the difference between a pull policy and a push policy. Under what conditions should each…
A: Indoor advertising is a one-way communication where only the advertiser sends a message to the…
Q: Whats the marketing definition?
A: The marketing is basically the part of the business and organisation there are several strategies…
Q: How should a sales manager establish criteria for selecting sales personnel? What do you think are…
A: A sales personnel is an employee of an organization reporting to the sales manager and is…
Q: How social media can affects video marketing?
A: Marketing refers to the three-stage process that includes creating, communicating and delivering…
Q: Describe the three types of needs included in McClelland's Acquired Needs Theory. Explain each, do…
A: Ans. Introduction David McClelland's inspiration hypothesis says that people have an aggregate of…
Q: Preferences of Business Travelers
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Q: State the difference between autocratic and participative leadership.
A: Autocratic leadership is mostly dominated by a single person. It works on a top-down approach. It is…
Q: Define the terms supply chain and supply chain management, and discuss the benefits of supply chain…
A: Supply chain management manages a product's or service's entire production flow, beginning with raw…
Q: Discuss eight major decisions in sales force management.
A: Sales is a target-based activity in which sales personnel are expected to achieve weekly and monthly…
Q: What ethical concerns can you foresee in the conduct of such research?
A: As per our guidelines, we can answer only one question at a time. Identifying a question, acquiring…
Q: ANSOFF MATRIX: One of the following statements is NOT true. Select one: a. MARKET PENETRATION…
A: The Ansoff Matrix is a strategic management tool used to evaluate and analyze growth initiatives.…
Q: What are differet approaches to market research and methods of research used for understanding the…
A: Market Research Research of Marketing is the function that helps connect the customer, general…
Q: Discuss alternative strategies for selecting target markets
A: Market targeting choices are taken based on market segmentation. The company first segments the…
Q: state at least three corporate strategy of a coffee shop
A: According to an in-depth study by Allegra World Coffee Portal, the U.S. coffee market grew by 3.8%…
Q: how marketers influence each stage of the decision-making process with reference to relevant methods…
A: How and why do people make a decision to purchase? Well, this is indeed a difficult question to…
Q: Describe how some marketers are reconceptualizing the consumer decision-making process.
A: The consumer decision-making process consists of five steps: need identification, information…
Q: Objects with distinct shapes, colours, or patterns that are associated with the brand are called…
A: answer false Brand identity is a set of visual features that represent a company's values and aid…
Q: Why is the Food Network such an important venue for many advertisers?
A: Food network was founded in 1993. It is an American company, which is a basic cable channel company;…
Q: Describe advertising and its different types.
A: Advertising is beneficial to the businesses that use it if they expect to have any customers. It's a…
Explain Berkshire Hathaway corporation.
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