Critically examine the functions of public relations and how Tesla can integrate it to anticipate any bad media backlash v

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter10: Digital Marketing And Social Networking
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Effective public relations functions can also promote your organisation, help communicate
during a crisis or defend its reputation from attacks people make on it in the media. Critically
examine the functions of public relations and how Tesla can integrate it to anticipate any bad
media backlash v

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